JANA Partners Urges Apple, Inc. to Think Differently

Who is responsible for the vast amount of hours that kids spend using technology today? Should parents be held responsible? Should schools? Or should the creators and distributors of that technology have a part of the responsibility? These are tough questions, and certainly there is much room for debate. One organization, JANA Partners, together with the California State Teachers’ Retirement System, is offering their opinion to Apple, Inc. JANA Partners and Callstrs own approximately $2 billion in shares of Apple.

In the letter called Think Differently About Kids, JANA admits that they aren’t looking for an “all or nothing” approach to technology. They recognize that there are many benefits to today’s technology. As they explain,

“More than 10 years after the iPhone’s release, it is a cliché to point out the ubiquity of Apple’s devices among children and teenagers, as well as the attendant growth in social media use by this group. What is less well known is that there is a growing body of evidence that, for at least some of the most frequent young users, this may be having unintentional negative consequences.” They list many of the consequences and the research that points to the many difficulties dealing with children today and their use of technology in educational, social and family settings.

They are asking Apple for a number of important steps that Apple can follow. These include creating an expert committee, offering Apple’s information resources for research efforts, creating new tools and options, educating the public and reporting.

In response, Apple explained that it already had extensive parental controls that govern the content and applications. They said that,

“We think deeply about how our products are used and the impact they have on users and the people around them. We take this responsibility very seriously and we are committed to meeting and exceeding our customers’ expectations, especially when it comes to protecting kids.”

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Certainly, opening channels of communication about technology is the first step in helping today’s kids (and tomorrow’s) to approach their use of technology in a different way.

 

 

Reducing Your Footprint

While we tend to think that the choices we make don’t really have a global impact – they do. And this is true for environmental issues and landfill issues as much as it is for other considerations. Of course we all have waste that has to be thrown out, but there really are easy ways that you can limit your waste and keep the landfills from filling even more. Here are three ideas:

Donate Clothes: Don’t throw your clothes away! This is actually one of the biggest contributors to landfills. Instead of throwing away clothes, you can donate them to the needy. You can turn them into rags to use around the house. You can have a garage sale or sell them on eBay.

Take Care of Your Food: What does this mean? Try not to purchase more than you’re going to use, since so much food gets thrown out. See if there is somewhere that you can donate food if you aren’t eating it and it’s packaged.
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Buy Less Packaged Food: This could have the added benefit of helping you to eat in a healthier way. If you buy less packaged food this typically means that you are eating more natural items, and you’re keeping the packaging out of landfills.

Ode to the Inventor of Pac-Man

For those of you who love Pac-Man, today is a sad day. And that’s because Masaya Nakamura, the founder of Namco, has died. Namco is the Japanese company started in 1955 that that was responsible for Pac-Man.

Pac-Man was designed by the video game engineer Toru Iwatani and first came to the market in 1980. It was named, by Guinness World Records, as the world’s most successful coin-operated video game.  The company has actually estimated that Pac-Man has been played more than 10 billion times.

The spin-offs of Pac-Man have been never-ending. Pac-Man has been adapted for cell phones and Nintendo, for Xbox and PlayStation, for animated films, for TV series and for loads of merchandise.

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And where did Pac-Mac’s classic design start? According to Bandai Namco, it was inspired by none other than pizza. The name comes from the Japanese phrase that describes the Pac-Man eating the dots. It’s called “paku paku” and from that we got Pac-Man.

 

Lego Building and Coding Set

Now here is a brilliant idea. With the technology world taking us into the future, why not give your kids a leg up and get them building their Legos – while learning to code. Lego is launching a new building and coding set that lets kids build five different smart toy models. These will include a cat, robot and guitar among others.

Last year, Lego launched the WeDo 2.0 robotics kit that teachers science and technology ideas to elementary students. This effort is focused on coding. The kit, which will be called the Boost Kit, comes with a Move Hub (which is a Lego brick with a tilt sensor). Users will then download the app that features 60 coding activities.

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The kit will be available later this year for $160.

Playground Built in One Day in the Bronx

It’s heartwarming when you see ideas that actually get turned into actions. A new playground in the Bronx has done just this. Two nonprofits, DreamYard and KaBOOM! have come together with Delta Air Lines to build a play area on Washington Avenue near E. 166th Street in Morrisania. The project was completely dreamed up by kids.

As Tad Hutcheson, the VP of Community Affairs for Delta explained,

“Three months ago, we had a design day here and kids drew their ideal playground — what they like, swings, slides and all that. Some of those drawings included pools and roller coasters.”

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KaBOOM! then used the drawings to develop a playground design with common elements that the kids had suggested. And in one day the playground was built and put into place.

Check out the finished project…and use this idea to dream bigger than you might imagine possible.

Three Tips for a Great School Year

schoolboy-990795_960_720Getting ready for the new school year can be quite exciting, but it can be nerve-raking as well. Little kids want to be seen as being cool and as fitting in. And that can be stressful both for the child and the parent as they search for the right school supplies and get all of the items together that the child will need for the coming year. Here are some suggestions that will help parents and children to navigate this process.

1. Clothing: Everything young girl wants to look just right for the new school year. If you haven’t already seen this company, check out the fun and feisty clothing at a place like LittleMissMatched. This company was acquired by Delta Galil with Isaac Dabah in 2012 and has continued created adorable and fashionable clothing. Delta Galil, with Isaac Dabah at the helm, leads the industry in technology innovation in textile manufacturing and design. At a company like LittleMissMatched, girls will find just the right clothing for the school year ahead.

2. Supplies: If you’ve been given a school list during the summer, it’s certainly worthwhile going to Target or a similar location and buying the school supplies. Bring your child with you so that she can pick the notebook colors and designs that she likes. This might seem like a little thing to you – but it will make a big difference to her.

3. Lunch Bags and Backpacks: Again, these may seem like little, inconsequential details and you may think of just picking up a lunch bag and backpack for your child without her present, but don’t. These are make-or-break items for looking and feeling cool as the school year starts. Let her shop for these items with you. Remember that you can also help the environment by buying a reusable lunch bag and avoiding the use of paper or plastic bags.
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These tips should get you started on the right path. As soon as your daughter realized that you’re shopping with her and including her in the process, she’ll take ownership over it and will feel much better about her choices.