Fashion Forward Thinking: Tom Florio & BoF

Today, as the world changes so many more people are working from home and keeping their travel plans to a minimum. But that doesn’t mean that fashion isn’t still center stage. BoF (Business of Fashion) understands the desire to continually try to improve yourself, to want to look your best and to put your best foot forward. And even in these days where we are more home-focused, we can still be fashion-focused. With BoF Board of Directors like Tom Florio, the organization serves members in more than 125 countries and works to create positive change in the fashion world.

They have many tools at their disposal for that change including a vast array of online educational courses. One section of the online course directory offers video programs that are actually only from 2-7 minutes in length, and there is a BoF Certificate that you can obtain when you make your way through the course offerings. They have courses entitled “Fashion History for Today” with Colin McDowell, “Fashion Styling and Image Making with Lucinda Chambers”, “The Art and Science of Buying and Merchandising with Susanne Tide-Frater and more.

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In addition, as Tom Florio and other Board of Directors can explain, they have case studies that allow users to understand exactly how a company has achieved the success they have. They have a case study entitled, “How Lululemon Built Athleisure’s Leading Brand” and another one entitled “How Levi’s Is Navigating the Purpose and Profit Trade-Off.”

There are also programs about fashion legends throughout history, about college courses that focus on fashion and even about how to sew and create your own fashion. The BoF is the go-to location for fashion content and the online learning platform is just one of the many aspects of their offerings. The Business of Fashion, and influential people involved in it such as CEO and Editor-in-Chief Imran Amed; Vikram Alexei Kansara, Editorial Director; Tom Florio, Board of Directors member; and Olivia Howland, the Head of Studio is all worth watching as they set the stage for our fashion future.

About

James Fishman has been involved in the world of online magazines for more than 15 years. He helped launch Sunstone Online and continues to improve the magazine as site editor and administrator. His writing focuses primarily business and technology. To be in touch with James, feel free to contact him at james[at]sunstoneonline.com.

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