If you were in charge of the tourism industry in your country, promoting the bathrooms probably wouldn’t be your top priority. But for China, this is actually the angle they are taking. President Xi Jinping actually makes it his business to inspect toilet facilities in rural homes and areas, and he has now announced that he is increasing the campaign for a Chinese “toilet revolution” that he first launched in 2015. A toilet revolution – that’s right.
He wants clean toilets to help to boost travel to China and to improve the hygiene of the people. China has apparently opened about 68,000 new and improved toilets in tourist areas around the country since the campaign started in 2015. The Jiuzhaigou Natural Reserve has recently welcomed a series of new eco-toilets. In Yunnan province they held a competition to select the best toilets to attract tourists.